This year find multicultural Santas with ease courtesy of Jihan Woods’ ‘Find Black Santa’ Mobile App., Baron Davis’ The Black Santa Company and Multicultural Santa by Multiracial Americans of Southern California (MASC).
During the holidays, Santa Claus is in high demand and parents search far and wide for the perfect Santa for their children. Meeting Santa is one of the sources of happiness during the holidays; an opportunity for lasting memories, fun (or funny) pictures, and a chance for kids to tell Santa what they want for Christmas. We live in an exciting time where parents have more options to find multicultural Santas for their children.
Take the ‘Find Black Santa’ mobile app. founded by Jihan Woods, a Black mom of 2 and psychiatrist from Dallas, TX., who created the app because REPRESENTATION MATTERS!
From her KICKSTARTER, Find Black Santa’s mission is to present children with positive images of people of color in an effort to play a role in building self-esteem and improving overall well-being. She provides a platform for finding, hiring, and organizing Santa meetups.
Who is Jihan Woods?
Jihan is a Black physician and a mother of twins, Hunter and Liam. In her Kickstarter.com profile, she described herself as a lover of holidays. Woods wanted her sons to experience the feeling of meeting a Santa that looks like them. She spent much time on the internet, searching for a Santa of color. In the year 2017, Woods came up with the idea and organized a Kickstarter donation campaign where people would donate to support the development of the application. After spending a full year researching, listing all Santas of color in the United States as well as photos related to the Santas and collecting $5,000 on Kickstarter –she was ready for App development.
About the APP
In October 2018, the application was fully developed and launched. It is available for download for both Android and iOS. Through the APP, parents can find, contact, and hire Black Santas for their specific areas. Additionally, the application enables users to get updates on the routes for Santa Claus related community events. Users can find malls and stores where they can locate Santa toys for their children. Additionally, the application enables users to review Santa events for other users of the APP to see. The final update of Find Black Santa App incorporated Black Santas from Canada, Ontario, Quebec and Alberta.
Importance of Black and other multicultural Santas
The primary objective for ensuring that children get to meet and interact with multicultural Santas is so they can see themselves and a reflection of their cultural reality. The mission of the App is to present children with positive images of people of color in an effort to play a role in building self-esteem and improving overall well-being. Basically, when multicultural children meet a Santa Claus that looks like them, they see themselves and can have a positive self image. This includes Black Santa products.
Black Santa Products
Black and other Multicultural Santas are a source of encouragement, self-esteem boost, acceptance and inspiration. Take NBA’s Baron Davis (BD) of the Black Santa Company whose mission is to inspire the world by building diverse characters and telling contemporary stories that reflect the cultural change and future we want to build for ourselves and the next generations to come.
BD says: “With all that’s going on in this country, and particularly in the African-American community, I want to offer heroes and role models through storytelling. Black Santa is the first character. His mission is to celebrate diversity, the joy of giving and the magic of good. He’s here to bring people together and have fun.”
The Black Santa Company provides an exclusive opportunity to engage, entertain, and inspire through curated content, music, and live experiential activations like this weekend’s 3rd annual Uwish Charity Basketball Game held at Hamilton High School.
An excited crowd came out to see a star-studded basketball game and be entertained by two of the hottest up and coming rappers in the game.
Along with live activations and meet and greets with Black Santa and Mrs. C, you can find high-quality products celebrating diversity.
Like the t-shirt from The Black Santa Company says: Giving Has No Season is a virtue to follow.
And like The Black Santa Company, there’s a nonprofit organization that gives throughout the year. Multiracial Americans of Southern California (MASC) is a nonprofit dedicated to advocacy. They seek to broaden self and public understanding of our interracial, multiethnic, and cross cultural society by facilitating interethnic dialogue and providing cultural, educational, and recreational activities.
Their mission is to educate and support families. They do many events throughout the year including social events like their Annual Family Picnic, parenting workshops, panels at universities, meetups like at Skirball Center, Playdate with Multicultural Santa and more!
Find Black Santa App., The Black Santa Company and Multicultural Santa from Multiracial Americans of Southern California are gifts that children aren’t going to want to be exchanged or returned. They will carry the gift of seeing a Santa that looks like them forever.